La Comunidad Valenciana, entre las cinco regiones europeas que más noches de Airbnb sumaron en verano
04/08/2024 - Users of the main online holiday apartment rental platforms booked
more than 9.7 million nights between July and September of last year, the period that covers most of the summer season, somewhere in the Valencian Community, formed through the provinces of Castellón, Valencia and Alicante (Costa Blanca). A figure that exceeds by almost 20% that registered in the summer of 2019, the last before the covid-19 crisis, and that is only improved by three European regions, which once again confirms the Valencian autonomy as one one of the most popular destinations on the continent for both international and domestic tourists.
Among the keys that explain this scenario is, for example, the international relevance of Alicante (Costa Blanca), which accumulates a large part of the tourist activity of the autonomy, as well as the offer of the city of València, which combines its coastal location with a more urban and cultural environment.
This is clear from the data collected by the European Statistical Office (Eurostat), which as a result of a collaboration agreement signed by the European Commission accesses the reservation records of Airbnb, Booking, Tripadvisor and Expedia, the four large digital platforms of Apartment rental for short stays. In this way, and according to the figures published this week, it is possible to know that in the third quarter of 2023 only Adriatic Croatia (23.7 million nights), Andalusia (13.9 million) and the French region of Provence -Alpes-Côte d'Azur (12.2 million) added more overnight stays through these websites than the Community, which occupies fourth position by number of nights in a long list of almost 260 territories.
The Valencian Community has also grown more strongly compared to 2019 than other highly touristy areas in Spain, such as Catalonia, where the total number of reservations registered between the months of July and September has only increased by 1. 3% since then, or the Balearic Islands, where the increase is just over 5%. On the other hand, it did so with less dynamism than in the Canary Islands (40.5%) or Andalusia (33.3%), and also below the only three regions that surpass it in popularity on the main holiday apartment platforms.
Even so,
the Valencian Community once again added, as in previous years, more online accommodation reservations in summer than the Isle of France, the French territorial division that houses the city of Paris, (6.3 million nights),
the Tuscany (6.4 million)
and the Italian region of Lazio, where Rome is located (4.5 million). In addition,
it also surpassed other very prominent areas for summer relaxation such as the Portuguese Algarve (5.1 million)
or the Greek islands of the South Aegean (4.6 million overnight stays). In this way, the numbers provided by Eurostat reveal that the most requested destinations on digital platforms are closely linked to a sun and beach tourist offer beyond its cultural aspect, as well exemplified by the geographical location of the five most reserved options in the country. continent.
On the other hand, these numbers also remind us that both the Valencian Community and many other places in Spain closed the 2023 tourism year with record figures in the arrivals section, with more than ten million international tourists received and almost 18 million travelers. national in the Valencian case.
Sources:
https://valenciaplaza.com/comunitat-regiones-ue-noches-airbnb-verano
https://ec.europa.eu/eurostat/en/web/products-eurostat-news/w/ddn-20240403-1
